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CLIENTS

N26 Bank, BMW, Zalando, Spotify, L’occitane en Provence, Rimowa, Welt, Swisscom, Aldi, Otto, BBVA Bank, Movistar, Nike, Red Bull, Share, Easy Park, OBI , Diageo,  Felix Burda, Telekom, Deutsche Bank, Freixenet, Oncosalud, Auna, McDonalds, Ligne Roset, Govolunteer, Moovel, BCP Bank, Rebelicious, mobile.de, Asbanc, American Colors, El comercio newspaper, LAP - Lima Airport,Real Plaza, UCAL - University of Arts, Perurail , Hanseatic Help, LAN, Crea+.

WHO AM I

Hola, I am Mari! A Peruvian obsessed with trends, fashion, art, cinema, tech gaming, content and new things but also a creative leader and strategic thinker with 12 years of experience in 2 different continents. Strongly focused on creating innovative and insightful narratives that shape culture, holistically make an impact and create brand experiences. Anticipating trends and working with cultural momentum, technology and the strategic use of emerging tools and platforms, to create experiences for people while also driving results that increase brand awareness.
 

Currently leveraging the creative use of AI, Metaverse, Web3 and further emerging trends.

WORK

2024-Current // MRM Germany - ACD
2022 - 2023 // N26 Creative Studio - ACD

2021 - 2022 // Anomaly Berlin - Senior Creative

2020 - 2021 // McCann WorldGroup - Senior Creative

2019 - 2020 // VCCP - Senior Creative

2018 - 2019 // Heimat TBWA - Senior Creative

2016 - 2017 // Jung von Matt - Senior Creative

2010 - 2015 // Fahrenheit DDB - Junior/Mid-level/Senior Creative

AWARDS

2014

DIGI AWARDS

2 DIGI AWARDS

2015

CANNES LIONS

SILVER LION - PUBLIC RELATIONS

BRONZE LION - BRANDED CONTENT

SHORTLIST - PROMO / FINANCIAL SERVICES

SHORTLIST - DIRECT / FINANCIAL SERVICES

SHORTLIST - DIRECT / RETENTION

FIAP

FIAP GOLD - PUBLIC RELATIONS

FIAP GOLD - SPONSORSHIP AND GREAT EVENTS

FIAP SILVER - PROMO

EFFIE

GOLD EFFIE AWARDS - FINANCIAL SERVICES

GOLD MEDIA EFFIE AWARDS

GOLD MEDIA LATAM FESTIVAL - EXPERIENTIAL

CAMPAIGN

ANDA

3 ANDA AWARDS

( NATIONAL ASSOCIATION OF ADVERTISERS )

2016

CANNES LIONS

BRONZE LION -ENTERTAINMENT MUSIC /

ARTIST EVENT APPEARANCE OR PERFORMANCE

IN PARTNERSHIP WITH A CAUSE

SHORTLIST - ENTERTAINMENT

SHORTLIST - ENTERTAINMENT MUSIC /

EVENT MUSIC - BRAND PARTNERSHIP

OJO DE IBEROAMERICA

2 GOLDS - ACTIVATION AND PR / MEDIA

1 SILVER - RADIO
 

IDEAS AWARDS ( PERUVIAN AD FESTIVAL )

6 AWARDS
 

2017

CANNES

SHORTLIST - IN MEDIA CANNES LIONS

SHORTLIST- DIGITAL OJO DE IBEROAMERICA

SHORTLIST AT BILL BERNBACH AWARDS

IDEAS AWARDS ( PERUVIAN AD FESTIVAL )

3 GOLDS

6 SILVERS

3 BRONZE
 

JVM

2 TROY AWARDS
 

EUROPEAN EXCELLENCE AWARDS

2 SHORTLISTS - HEALTHCARE
 

2022
CANNES LIONS
SHORTLIST - THE BRIEF BEST IDEAS FOR THE WWF

EDUCATION

2020 - 2023

>Animation and case editing

>IDEO U / Cultivating creative collaboration

>Use of emerging content tools workshop and conference

>Sim societies, gaming development and the impact of
social media in future politics

>Artificial Intelligence Trends & Tools

2015, 2017, 2018 > Conferences

>Facebook tools and communication

>Cannes Lions Conferences and Workshops / Data Intervention, Advertising and gaming, Spotify Data Usage, Innovative Communication, The Future of Ideas, The Roles of Brands in Entertainment, Creativity as a Tvool of Change, A New POV in the production of TV and Social Media Content, Chinese Innovation and Creativity, Emerging Media and Tech Connecting People, etc...

2010 - 2016 / Workshops

>Copywriting >Semiotic and Literature
>Painting and Drawing Technics
>Social Media New Formats, FB tools, and communication

2009 - 2010

Diploma | Degree > Art Direction and Graphic Design
(Graduated “Cum Laude”)

2006 - 200

University | Superior Institute Toulouse Lautrec

2007-2008

Workshops / Copywriting, Semiotic and Literature

Painting and Drawing Technics

1993 - 2005

School | Santa Ursula School (German School)

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